So Google’s putting us in charge of relevancy. Or rather it’s putting however many active gmail users in charge of their own results, which might vaguely affect other gmail users’ results.
As an incoming link to a website is a ‘vote’ for relevancy, so now, we can comment on a site in the search listings and [...]
Topic Archives: SEO
Google’s SearchWiki – Power to the People?
Facebook rolls out Microsoft Live Search
A new update to Facebook last night includes final integration of Windows Live Search and Facebook. The integration is another part in the $240m investment Microsoft made in FB back in October.
This has the potential for Live.com [Microsoft search] to significantly boost the potential audience for their search product, something that is sorely needed and [...]
Microsoft pay users to search. Bruce Forsyth would be proud…
The latest attempt for Microsoft to gain traction in the search market comes in the shape of SearchPerks. Like [bust] ad models of days gone by [Alladvantage, bepaid.com etc.] SearchPerks encourages users to sign up and earn credits based on searching behaviour.
The programme, limited to 25,000 people installs a small tracking device [Internet Explorer only [...]
Is “Team GB” the new “Cool Britannia”?
Team GB Euphoria continues to captivate us here at Cheeze towers which got us thinking, ‘Is Team GB the new Cool Britannia?’ It feels like we haven’t been ‘cool’ for some time, but with Team GB riding high in the olympic medal tables, it finally feels like we are living back in ‘Cool Britannia’.
The BBC [...]
Lucky Christine
SEO is really not such a dark art. Although it has to be said not all companies who offer enhanced search engine results are fully articulate about what they are doing, many of them have grasped the basic truths of living in a search-engine optimized world where the verb “to search” has been supplanted by [...]
Google to buy Digg?
StrategyEye this morning published rumours from ‘multiple sources’ that Google was in the final stages of aquiring Digg.com the market leading social news service. The rumoured price tag is $200m which seems quite fair in this near hysterical market [remember the $1bn to $15bn valuation of Facetbook?].
The details are currently sketchy and we will post [...]
Blog Upp! - Just another exchange?
Thenextweb published an interview with the founders of Blog Upp! a new solution set to boost your blog visibility for free! As an agency always looking at new opportunities we read on… Blog Upp works by inviting you to their widget [seen here on the bottom right hand side of the page] which displays other [...]
Ten Tips for Better SEO Linking
Part of any good SEO strategies is linking. Google has always placed a value on quality links, both into your site, and from it. Recent reports [including from Cheeze] have suggested that Google is now favouring fresh content over links, but the importance of links has not disappeared.
So what are the methods to achieve more [...]
Google trialling voting functions on search results
Last week we saw Facebook add thumbs up or thumbs down icons to your newsfeed so you can quickly tell Facebook what you like and don’t like. Now word reaches us from Googlified that Google is also trialling voting buttons on search results. The experimental feature enables you flag preferred results which will re-appear next [...]

The SEO benefits of blog commentary
Jamie posted a new entry over at Chinwag, detailing the SEO benefits of blog commentary. Instead of chasing reciprocal, or cheap paid for links, spend time reading quality blogs and work on finding ways to leave appropriate and helpful commentary. When leaving commentary, most blogs allow you to leave a URL which will be displayed [...]