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This excellent slide show by Jyri Engestrom seeks to shed some theoretical light on the way social media networks function in terms of “social objects”. It’s pretty easy to make sense of even without the accompanying lecture, and if you’re interested in the way social networks currently function and [...]
Google has made a few updates to Google Analytics recently, which could have real benefit. You may recall we mentioned Google was offering the chance to pool your data with other sites (anonymously) for ease of comparison? Well that comparison is now available [if you have accepted to share the data] with six key benchmarks [...]
Last week Google quietly updated its Analytics tool. The updates are quite fundamental, with a brand new tag now available to replace the current tags you may be running. The original tags they ran were old Urchin tags (Google Analytics was Urchin Analytics until it was aquired.) They looked like this:
<script src=”http://www.google-analytics.com/urchin.js” type=”text/javascript”>
</script>
<script type=”text/javascript”>
_uacct = [...]
